- Deliver and execute cascaded end-to-end marketing plan from Region brand on consumer, product and retail marketing and all channels for total brand
- Own end to end marketing for assigned marketing portfolio with accountability for approved P&L spend, marketing campaigns, and collaboration across Pod team and brand team.
- Partner with Online and commercial teams for execution of omnichannel plans and activations
- Lead brand events across all channels including influencers management, marketing collaterals with on-site operations support in collaborating with local commercial team and external PR agency.
- Localize creative assets cascaded from region brand for all platforms and work with local creative team or agency for adaptation and creation.
-Partner owned & earned media expertise to localize media plans and manage owned platforms, and support influencer activations including seeding and agency collaboration.
경력 및 자격요건
- University-level education or equivalent
- Minimum 4+ years of experience in marketing, preferably in FMCG, Luxury, and Cosmetic
- Strong analytical and presentation skills
- Strong interpersonal and communication skills
- Detail orientated with strong sense of work prioritization, a fast learner
- Passion for new technologies and digital trends
- Excellent proficiency in written and spoken English & Korean